Main Menu
Top Menu

Online Graduate Certificate in
Social Media in Global Cultures

☀  Totally Unique Program = only available at Missional University

Expand Your Missional Service Today!


Ready to learn more about the

Graduate Certificate in
Social Media in Global Cultures?


The Graduate Certificate in Social Media in Global Cultures equips students to assess content marketing strategies, organizational identity branding, constituent engagement, and community relationship generation through the cultural lens of various global contexts. The program empowers students with cultural sensitivity in the development and deployment of social media to diverse audiences.

With more than 58% of the world's population having internet access, online connectivity is truly a global phenomenon. The countries with the highest internet penetration rate are the UAE, Iceland, Norway, Qatar, Bermuda, Andorra and Aruba with a 99 percent online usage rate. Today faith-based organizations have an ever-expanding capability to influence not only their local communities, but to make an international impact through their mission efforts: both through physical and digital presence. The Graduate Certificate in Social Media in Global Cultures provides the knowledge and experiential background needed to serve in ministries, mission agencies, churches, church groups and schools as well as Christian business entities internationally.

Program Features

  • Integrated practicums allow you to gain valuable real-world experience
  • Learn from academic practitioners from around the world
  • Credits earned in this certificate program can apply to a Missional University Master's degree program

Course Effort

hours per week

Course Length

Week Terms

Credits Required

credit hours

Program Cost

per credit hour

What Will I Study?

We offer the most comprehensive approach to serving through media in the mission of God.

Analyzes how God has spoken to and through mankind through word, deed, nature, and natural objects. Comparing and contrasting the Biblical evidence, historical examples, communication theory, and missiological concerns, the student will develop both a theology and strategies for communicating the Good News in a variety of contexts.

Social media is a very new topic in the realm of media studies, thus theories and methods in social media are in the early stages of development. This course will base research on the foundational concepts of the Internet and social media, focus on how they intertwine and critically evaluate the ways in which the social media phenomenon continues to take precedence in the world of communications.

Analyzes the complex relationship between the media and society and students evaluate how media communicate, persuade, and construct meaning across cultures. This course recognizes that people gain information about other cultures and people groups through mass media, so it seeks to enable students to access, analyze, evaluate, and create media in various cultural contexts.

This course is designed to help students examine and evaluate multiple ways to design and develop social media campaigns for faith-based organizations in global contexts. The focus will be upon helping students outline and construct campaigns around topics such as: raising funds, engaging and mobilizing volunteers, finding and engaging with donors, mobilizing prayer partners and sharing the gospel online.

An analysis of the effectiveness of different approaches to global media and cultures. Highlights the limitations of a Eurocentric approach by examining the dynamics of structural forces and human agency reflected in global media. Includes a discussion of the relationship between globalization and Christianity.

Today's media have access to a myriad of cross-media platforms which allow stories to be presented in pieces that are acceptable on one platform but may not be acceptable on another. This allows consumers to engage in multiple ways with a product, movie, television show, novels and more. This course empowers students to collect and construct information for transmedia campaigns in global contexts while paying close attention to social bonds within specific communities.

Optional Additional Courses

An exploration of the process and dynamics of intercultural communication. Emphasis is placed on modifying stereotypes, active listening, and understanding cultural differences.

An advanced evaluation of major theories and research approaches in the field with particular attention to a critical assessment of the role of culture in contemporary communication in various cultures. The course readings, assignments and class discussions intend to prepare the student for evaluating the nexis of communication forms, cultural studies and intercultural communication approaches.

The course delves further into the process of human communication from the point of view of effectively bringing the message of the Logos meaningfully and clearly into the wide-range of often very different human contexts. The Christian witness moves into the communication process recognizing the presence of both objective and subjective realities. This class also looks into the biblical and philosophical questions surrounding the various assumptions that the communicator brings into the communication process, encouraging critical thinking over the matter of the nature of the Christian message of the Gospel.

When Can I Get Started?

We offer multiple start dates each year to give you flexibility in your education, life and work schedules.






A Career in Communicating Creatively

Is this Your Mission?

International Social Media Manager, Director of Global Social Media, International Brand Manager, Global Engagement Coordinator, Global Social Media Specialist, Digital Community Manager, International Content Manager, International Content Strategist, Digital Communications Professional, Digital Content Manager, Digital Media Manager, Digital Media Producer, Digital Media Supervisor, Director of Community, Director of Communications Planning, Director of Online Communications, Director of Social Marketing and Brand Communications, Director of Social Media Marketing, Director of Social Media Communications, Director of Social Media Relations, Director of Social Media Strategy, Engagement Coordinator, Engagement Manager, Interactive Media Associate, Interactive Media Coordinator, Interactive Media Manager, Internet Marketing Coordinator, Internet Marketing Manager, Manager of Digital and Social Media, Manager of Social Media, Media planner, Multi-Media Communications Specialist, Online Content Coordinator, Social Media Account Executive, Social Media Analyst, Social Media Assistant, Social Media Associate, Social Media Coordinator, Social Media Designer, Social Media Editor, Social Media Executive, Social Media Marketing Coordinator, Social Media Producer, Social Media Strategist



Request Information Now

How Much Will it Cost?

We offer tuition based upon country of residence.  According to the Human Development Index, all countries around the world fall into one of four categories:
  • (Tier 1) - Very High Human Development
  • (Tier 2) High Human Development
  • (Tier 3) Medium Human Development
  • (Tier 4) Low Human Development
Our tiered global tuition makes higher education affordable for everyone world wide.


100% Tuition


per credit hour


3 credit course


80% Tuition


per credit hour


3 credit course


60% Tuition


per credit hour


3 credit course


40% Tuition


per credit hour


3 credit course

Tiered tuition based on country of origin and scholarships available.  Find your country of residence here for more information.
Tuition may be further reduced by participating in the Sponsorship Program.